RSS

Tag Archive | "vh1"

More Techno-Evangelical Engagement Please

Friday, August 1, 2008

Comments

Brad Cooper had a great entry here about the struggle to sell advertising to the “youth demographic” on traditional television broadcasting.  The point: Teens and twenty-somethings don’t watch TV anymore; they don’t read newspapers; and they’re technologically promiscuous — how can big media sell advertising against them if you can’t corner them in front of any [...]

Drop a Comment...